myWorld 360 AG operates the world-leading myWorld Benefit Program, which offers a wealth of attractive Benefits for Shoppers, retailers and service providers alike. Shoppers can enjoy Shopping Points and Cashback with every purchase from myWorld Partners - regardless of whether they shop online or in-store. In turn, Partners benefit from efficient customer loyalty programmes, which helps them increase their visibility and sales. More than 15 million customers and 150,000 Partners in over 50 markets already use the myWorld Benefit Program.